Its All I Can Afford - I know It's Not The Best

[GLAMOUR BEAUTY]

The only problem with having high end products is you have to charge high end prices and not everyone can afford to pay £40 plus for a facial.
Not everyones always worried about results with certain treatments, they just like the experience.

I agree not everybody can afford £40.00 for a facial but I see lots of high branded skincare offered lower than this and some salon offer monthly specials to get people to try facials.

Why pitch yourself low, you trained for years for your qualifications just like a nurse or chiropodist so why would you advertise your services low and your products low.

Personally I do not know anyone who goes for a facial not to get results, I do love the facial massage it is my favorite bit but I would be gutted if I thought the therapist knew the products were not going to clear my congestion problem or my dry flaky nose (i do not have a dry flaky nose).

Why not advertise as a facial massage just for the experience.

This is not to get a anyone - just a point - sorry

 

[gillian w]

I agree not everybody can afford £40.00 for a facial but I see lots of high branded skincare offered lower than this and some salon offer monthly specials to get people to try facials.

Why pitch yourself low, you trained for years for your qualifications just like a nurse or chiropodist so why would you advertise your services low and your products low.

Personally I do not know anyone who goes for a facial not to get results, I do love the facial massage it is my favorite bit but I would be gutted if I thought the therapist knew the products were not going to clear my congestion problem or my dry flaky nose (i do not have a dry flaky nose).

Why not advertise as a facial massage just for the experience.

This is not to get a anyone - just a point - sorry

Stop apologising .
From my point of view i use eve taylor i work at home and mobile.Its not an expensive range but has good ingredients which is what sways me.No mineral oil,essential oils etc i do feel it gets results.

No i wouldn't use the very low priced creams you can get in a wholesalers because of the ingredients,more risk of allergies and stinging clients and they are just not enjoyable to use.

Many of my clients do have facials for relaxation as i massage face,scalp,hands,feet incorporating reiki,aromatherapy and indian head massage.Its a nice way of having a massage without stripping off too much.
If i used an expensive range (if i could actually get it in the first place being a one woman band) i would have to put my prices right up and id lose all my old ladies and other people on lower incomes.

Having said that yes you are right about 'salons' spending loads on what the place looks like and then nothing on the skin care because they have spent their budget.

I think you have to remember also that not everyone knows anything about skincare and all the professional brands. Many cheaper brands come across as being very classy and impressive they come with lots of glossy promotional material and nobody would know they were any less expensive than anyother professional top brand, especially if they are exclusive to buy only by the trade.It doesn't necessarily mean that because you are using a cheaper brand you will not get any clients.

 

[nicjill]

I'm so glad to see this thread, I agree wholeheartedly!!

I started my business on a shoestring budget. BUT - my products are all top quality (CND), I've just had to start with a limited range thats all and build it up gradually. Training is and always has been at the top of my list. I qualified and did skill building before I began looking for premises.

I have big plans and ideas for my salon, but I'm doing it by keeping my feet on the ground. I'm building up gradually, I have a business advisor, and I know I'm not going to do it all overnight. Oh, and I dont have fancy coffee machines or other fancy equipment - all my spare cash goes on nice products and enamels!!

Ditto. I started out by doing my training then bought what I needed to start up, building up as I started earning money. I intend to do the same when I qualify in beauty, buying just what I need from a good range. I'd rather start out with a small range of treatments using good quality products than have a huge range but skimp on quality. You can always expand your range as you go, that way you save money in the long run by not having to ditch the old products and buy all new when you can afford it.

 

[1999judy]

When I started out I soon switched to a different product.
Because it gave me better results...plain and simple.
I had a little nail room above a sunbed shop that was basic but my certificates filled the walls and that impressed clients.
I never made tea or coffee.
I just offered the best nail service that I could.
I never even gave the room another coat of emulsion the whole time I was there.
I started small and worked on it. Too many people have big ideas but don't do the research.
I didn't retail much to begin with...HELL I thought it was a good week if I covered the rent etc!
But it worked for me.
And above all else people LOVED the fact that they saw me sanitise my tools.
It's the little things that count I guess.