Ok guys, the results are in!!!
And MrColourGenius, you are soo wrong!
Just so you know what I did - using each brand, I coloured 2 swatches once, 2 swatches twice, 2 swatches three times & 2 swatches four times. The swatches along the top are after colouring, and down the bottom are after ONE application of effasor + 20vol, for 50 mins.
A few things about the colours themselves, as I used white swatches to begin with it was interesting to see the colours develop. The KP had a violet undertone (that could still be seen in the light after developing) whilst the MAJIREL & LIVE had a blue undertone that created a more neutral black.
I did not use any shampoo or conditioners at any time - only rinsing with water. The KP & MAJIREL swatches were shiny and smooth in comparison to the LIVE which was noticably more dull/matt and felt dry.
NOW FOR THE RESULTS!!! [drum roll]
The colours look little off in the photo due to the lighting here however...
The KP was by FAR the most stubbon to remove. The swatch with 1 colour application lifted to a 7/OY, after 4 applications it only lifted to a 5.
The MAJIREL with 1 application lifted to a 8/Y, after 4 applications to a 7/OY.
The LIVE was by FAR the easiest to lightenen!!! The first application lifted to a 9/Y and after 4 applications lifted to an 8/YO.
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