Hi sorry ive only just looked at this post again,wish we could get text/email updates or something.
The only thing ive done advertising wise is Facebook, i didnt set it as a business page though i did it like a normal personal page..this means all my friends can get my updates on their walls..and they get my newly added photos on their walls too. updating regularly to keep my page in peoples minds has been the key to more interest. i basically started off by getting all of my own friends to accept my friends requests, then went through their friends choosing anyone that looked like they would be interested in hair ext. sundays are the best days for updates as almost anyone whose on facebook goes on on a sunday! i sometimes put in my status 'thanks to everyone for helping me reach 'x' number of friends milestone',my last was 600 and could they keep recommending me to friends..i get at least one friend request a day now, around 8 enquiries a week recently, and prob half that book in.
Ive been doing hair ext for about a yr, had built up to around 2 clients a week, was manic at xmas then Jan hit and nothing..i started to panic a bit so set up my fb page around Feb time. id gone back to around 2 full sets a week with a few top ups and maintenance checks, then suddenly at the end of april i got inundated with bookings and im now running at around 2 weeks fully booked..obviously the weather is playing a huge part. but i cant recommend fb enough, and when people see people they know happy with your services then it prompts them to contact you..basically word of mouth but on a much wider and instant scale.
Personally i wouldnt bother with any advertising you have to pay for, you have no idea if your target audience are even getting your advertisements/leaflets.
I hope this helps you a bit hun..x :hug: