Try looking for something different! I use tan products that put skincare first.
BeauBronz leaves your clients skin amazing, so soft and silky and a gorgeous colour with pink and caramel undertones - perfect for brides, fair skinned clients and older ladies who do not want to look 'fake'.
Aviva labs is superb too. Absolutly amazing choice of solutions and colours including a manual application tan too for clients after a more spa like treatment than a cold spray tan.
Beaubronz is 95% natural. Aviva Labs contains 66% Less ingrediants than many leading brands so is hypoallergenic. Puri-tan is also fab with a varied colour range. All three products have a massive cult following and once your clients have had a tan with them, never leave to go back to the high street leaders. This is good for you because few salons have these products so a) I can charge much more - £32 a tan, and b)tell everyone ALL of my products are Alcohol free so they are not drying to the skin, c) they are the nicest most natural colours on the market which if needed can be applied super super dark for dancers & body builders and d) they have bronzer only colours for clients not wanting an all week tan.
Can't possibly list all the benefits here as there are far too many, but what speaks the most is clients and how many now are seeking more natural alternatives that are less damaging to their skin.
There is no one range though that is brilliant, there are probably 5 or so that are superb, and Fake Bake and St Tropez are not up there. Do a survey of all your potential clients and see how happy they have been with previous tans and what company the product was from. Myself and 40 other spray tan techs have each asked 100 people what tan they preferred and all but a few were unhappy with Fake Bake and St Tropez. I would love to do this as an independant trial but it would cost far too much.
The response off people was that they thought Fake Tan was bad and that there was no alternative and all tan products were the same.
You have the ability to change their opinions, so listen to your clients first and foremost and see what they look for in a spray tan.
Kate