The Ed.
Well-Known Member
OPI have launched a new pink shade that honours Glossybox's signature box colour. The new shade - Pink Outside the Glossybox - which launches next month, will be exclusively available to Glossybox subscribers.
"In being part of the Glossybox experience, OPI is able to reach a new audience of beauty lovers looking to receive the latest in both color and technology," said Suzi Weiss-Fischmann, OPI cofounder and brand ambassador. "With Glossybox, OPI has the opportunity to market products in a new way that allows users to see, touch and, most importantly, test lacquer and color firsthand."
As far as Glossybox are concerned, OPI delivered perfectly. As Elian Pres-Gurwits, president and managing director of Glossybox, said, "OPI really nailed the color of our box."
Until then...geek on!
The Ed.
"In being part of the Glossybox experience, OPI is able to reach a new audience of beauty lovers looking to receive the latest in both color and technology," said Suzi Weiss-Fischmann, OPI cofounder and brand ambassador. "With Glossybox, OPI has the opportunity to market products in a new way that allows users to see, touch and, most importantly, test lacquer and color firsthand."
As far as Glossybox are concerned, OPI delivered perfectly. As Elian Pres-Gurwits, president and managing director of Glossybox, said, "OPI really nailed the color of our box."
Until then...geek on!
The Ed.