The Ed.
Well-Known Member
Last week, OPI announced a collaboration with the biggest corporate name of them all - Coca Cola. Several of the companys most recognized brands including Coca-Cola, Diet Coke, Coke Zero, Cherry Coke, Vanilla Coke, Sprite and Fanta will be the inspiration for a line of OPI limited edition nail lacquers that will launch internationally in June 2014.
Were excited to partner with OPI, a preeminent nail polish brand with global reach and influence among our core target teen audience, said Kate Dwyer, Group Director Worldwide Licensing, The Coca-Cola Company. Coca-Cola has a long history of collaborations with beauty and lifestyle brands to further connect with consumers and tastemakers in a way that is meaningful and relevant for them.
As the global leader in the professional nail industry, OPI is thrilled to partner with the worlds top beverage company, The Coca-Cola Company, remarks Suzi Weiss-Fischmann, OPI Co-Founder and Executive Vice President. These two iconic brands truly deliver happiness in a bottle whether its a refreshing, invigorating sip of Coke or a set of fingers and toes perfectly polished with OPI nail lacquer.
Until then...geek on!
The Ed.
Were excited to partner with OPI, a preeminent nail polish brand with global reach and influence among our core target teen audience, said Kate Dwyer, Group Director Worldwide Licensing, The Coca-Cola Company. Coca-Cola has a long history of collaborations with beauty and lifestyle brands to further connect with consumers and tastemakers in a way that is meaningful and relevant for them.
As the global leader in the professional nail industry, OPI is thrilled to partner with the worlds top beverage company, The Coca-Cola Company, remarks Suzi Weiss-Fischmann, OPI Co-Founder and Executive Vice President. These two iconic brands truly deliver happiness in a bottle whether its a refreshing, invigorating sip of Coke or a set of fingers and toes perfectly polished with OPI nail lacquer.
Until then...geek on!
The Ed.
