New flagship for Aromatherapy Associates

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The Hat

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Natural beauty brand Aromatherapy Associates has found a new home in London’s well-heeled Knightsbridge.

Described as a boutique, it will provide a space in which guests can browse products, indulge in the latest treatments and consult the team’s expert aromatherapists. An ‘ingredients bar’ will also allow customers to experience essential oils in their raw form, whilst being informed on how they work.

Designed by top interiors guru, Martin Hulbert, there will be three well-appointed treatment rooms, where the brand’s signature face and body therapies will be administered.

Geraldine Howard, founder, said: “It is a dream come true for us to have our own platform to shout about, and for people to experience, the life-changing benefits of aromatherapy. The space will be dedicated to the therapeutic value of essential oils and each and every person who walks through the door will take a valuable experience away with them."

The Aromatherapy Associates flagship will open on 11 October 2011.
 

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