The Ed.
Well-Known Member
She may be nearly forty, but there's no doubt that Kate Moss still tops the Most Wanted list when it comes to beauty brand advertising campaigns. Moss may already be the face of many brands such as Calvin Klein, Dolce & Gabanna, Gucci, Topshop, Chanel, Bulgari, Agent Provacateur, Mango, Rimmel, Virgin Mobile and Burberry and you may be forgiven for thinking that brands should give another model a chance but the fact is, they all want the best.
Tanning brand, St. Tropez, are the latest to bag Moss in their new campaign and there's no doubt the images are striking, aspirational and downright gorgeous and it turns out it's because of her ubiquity rather than in spite of it, that the brand chose her.
The company said that Moss's, "growing number of beauty campaigns proves that her appeal as a beauty icon resonates with confident women across all age groups globally."
"Were absolutely thrilled that Kate Moss has chosen to work with us on our new campaign: it gives us the ultimate stamp of approval on the quality of our products," said Michelle Feeney, CEO of PZ Cussons Beauty, the owner of St.Tropez.
For behind the scenes action on the shoot, check out THIS video.
Until then...geek on!
The Ed.
Tanning brand, St. Tropez, are the latest to bag Moss in their new campaign and there's no doubt the images are striking, aspirational and downright gorgeous and it turns out it's because of her ubiquity rather than in spite of it, that the brand chose her.
The company said that Moss's, "growing number of beauty campaigns proves that her appeal as a beauty icon resonates with confident women across all age groups globally."
"Were absolutely thrilled that Kate Moss has chosen to work with us on our new campaign: it gives us the ultimate stamp of approval on the quality of our products," said Michelle Feeney, CEO of PZ Cussons Beauty, the owner of St.Tropez.
For behind the scenes action on the shoot, check out THIS video.
Until then...geek on!
The Ed.
