Struggling to get clients in

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Sophie Broadway

Active Member
Joined
Jul 14, 2015
Messages
28
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Location
Somerset
I’ve been doing Nails for coming up two years now, before having a baby I always worked evenings and weekends. I had a steady client intake having around 2 to 3 each week.

However, since reopening after having my little one, I’m struggling to get people back in. I’m offering daytime appointments evening and weekends. I’ve posted on local Facebook pages and done give aways.

I’m also currently charging £22 for a gel manicure and will need to update this in April but worried no one will book in if I do.

Does anyone have any other suggestions?
 
Did you announce your re-opening after having a baby or just open and hope for the best? How do you keep in contact with clients? Do you sms them at the start of each month with a monthly offer, i.e. free nail art with manicure? Another idea could be to offer some free services in return for pics to upload to Facebook - this can help get people in the door and then you have new potential clients to add to your sms list.
 
I’ve been doing Nails for coming up two years now, before having a baby I always worked evenings and weekends. I had a steady client intake having around 2 to 3 each week.

However, since reopening after having my little one, I’m struggling to get people back in. I’m offering daytime appointments evening and weekends. I’ve posted on local Facebook pages and done give aways.

I’m also currently charging £22 for a gel manicure and will need to update this in April but worried no one will book in if I do.

Does anyone have any other suggestions?
How about going old school and leafletting local centres.

Mum & toddlers, offices and schools.

Seeing as business is slow changing the price won't make a difference because they don't know the value of your service. So keep your price.

That's the message that has to get out there. Why should they come to you instead of going somewhere else?
 
Sounds like you could.do with some serious advertising of the end result too.

Have you 4 or 5 good clients or friends that you can do lovely work on and upload to whatever platforms you use?

As marketplace I don't think you can beat Treatwell for getting a salon in front of those looking for your service.
 

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